How the Internet Prices People

The in­ter­net does not only con­nect peo­ple. It cat­e­go­rizes them, ranks them, and as­signs val­ue to their vis­i­bil­i­ty. Con­stant Dullaart’s work ex­pos­es that pric­ing sys­tem by in­ter­ven­ing in the mech­a­nisms that turn pro­files into prod­ucts and at­ten­tion into a mar­ket.